Remember last time, I said how useful social media is for referral marketing, and for business today? Do you recall two of my pointers?

• Identify your Demographic, your ideal clients. Where do they hang out?
• Find what social media has the same demographics.

Today: we look at the stats, the statistics of the most well-known social media. This is a quick overview, and if it looks like a match, you can investigate further. The numbers were gathered by my office from a variety of sources.

• The presentation using the Takahashi Style, which is ideal for a projector format: BNI-Social-Media-Stats-2013
• The presentation with a different format, giving more detail, and with all that stats arranged by social media, best viewed on a single monitor: BNI-Social-Media-Stats-Expanded-2013